I know this may have little to do with what I usually blog about for Fashion Secrets, but I thought it’d be a fun contest for stylists or designers out there; it may even be a fun piece of information to marvel over.
If you’ve been following the Secondlife blog, you’d already know about this contest. But if you haven’t, continue reading/skimming.
During his SLCC keynote speech this summer, Philip Linden announced a contest to help him achieve a new look. And by the looks of his profile picture, if I may say so myself, Mr. Philip Linden is in much needed help. I mean, he’s still wearing system hair (definitely a no-no)! All I know is that he’s far from the fashionisto I’m used to seeing while out shopping. In fact, he still looks quite like a noob, and if he weren’t Philip Linden, I’m sure most of us would mistaken him for one.

Fashion isn’t every one’s cup of tea, of course. And I’m not bashing Philip Linden (he’s a very busy man). A lot of avatars just aren’t into looking fashionable, or even obsess over fashion the way I or you do. Well, I don’t know if I obsess over it; I just appreciate great designs. I love supporting designers, their vision, and mostly, I just like putting looks together. It’s like playing dress-up. Or the childhood pastime of playing with barbies.
The contest asks that you customize/create/style a head to toe look for Philip’s new avatar (everything from hair, skin, clothes, accessories, etc.). He will choose his top favorites from the images you submit on flickr and will open up voting to the SL public to decide a winner. The deadline is September 6th, 2010, at noon (12:00PM) Pacific Time. Here‘s the application with more information.
Philip asks contestants to be mindful that he still wants some essence of the old him in the new look. The main point, though, is that he needs an upgrade; a quality youthful skin, a great, flattering shape, some beautiful spiky hair, a stellar outfit…
As Philip is arguably one of SL’s most recognized and celebrated residents, his avatar appears on the pages of magazines, newspapers and websites around the world. So, if you’re a content creator for men’s fashion, the contest would definitely be an opportunity to help generate more visibility for your brand and designs. It may even be a great marketing strategy for your brand; I mean, should you win, your designs would be voted as the best for the creator and CEO of SL. How big is that?!
Other than having the “privilege” or “honor” to say that you dressed and styled the creator of SecondLife, there aren’t any prizes involved with this contest. Don’t ask me why they’re being so stingy (times are tough? LOL).